beIN MEDIA GROUP RENEWS LONG-TERM PARTNERSHIP FOR McDONALD'S LIGUE 1 & LIGUE 2 BKT CHAMPIONSHIP IN THE US & CANADA

Miami, FL (August 16, 2024) – beIN MEDIA GROUP (‘beIN’), the global sports, entertainment and media group, has renewed its exclusive rights deal with the Ligue de Football Professionnel (LFP) for the McDonald’s Ligue 1 and Ligue 2 BKT Championship across the US & Canada from the beginning of the 2024-25 season until the end of the 2028-29 season. This extended partnership is testament to beIN’s decade-long commitment of bringing top-tier French football to North American audiences.

Under the renewed five-year deal, beIN will continue to serve as a trusted partner of French football, delivering at least four live Ligue 1 matches per match week, as well as coverage of Ligue 2 fixtures. Alongside league matches, beIN will also show live and exclusive coverage of fixtures from the highly coveted Trophée des Champions national competition. This extension solidifies beIN SPORTS’ commitment to providing comprehensive and premium coverage of the one of Europe’s most exciting football leagues.

beIN SPORTS has broadcast – live and exclusive – some of the most memorable moments from Ligue 1 history, including an unprecedented rise to dominance that has seen PSG win 10 league titles since 2013; the passing through of superstar names such as Neymar Jr, Lionel Messi, Mario Balotelli, and Bernardo Silva; and the return to prominence of AS Monaco, who won Ligue 2 in 2013, finished Ligue 1 runners-up a year later, and were crowned champions in 2017. 

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